As professionals, we strive to properly service our community. We are licensed, trained, and qualified to meet and exceed requirements  to safely handle food.

Our Story


From Peanut Butter and Jelly Sandwiches to a State Certified Food Program


Heart of the Streets started in our kitchen. My wife, daughter, and I decided we would make the peanut butter and jelly sandwiches and pass them out to the homeless and needy. Our journey began at Woodrow Park in Atlanta. Woodrow Park is an area plagued by homeless men and women, mostly Israelite, so-called African Americans. We decided we would come back the next week. We made more sandwiches and carried boxes over to the park. As the weeks progressed, we added potato chips and cold water, and we moved from Woodrow Park to Hurt Park.


The number of homeless people in Atlanta’s Hurt Park was even more than that at Woodrow. It was a sad sight that our people were in such great need. We were able to park on-site this time, so we didn’t have to carry boxes, so we returned week after week, eventually adding t-shirts, toothbrushes, and even feminine products.


But every week, the people asked for more, and since we were funding this ourselves, we knew we needed to do more. To do more and to give more, we needed to get organized. To expand our services, we needed to design a program that would allow us to reach the very heart of the streets on a much higher level.


And this is how we were born.


Marlon Moshe Newson,

President, Founder, CEO

Heart of the Streets, Non-Profit, Inc.

Growing up, I remember spending days in the house alone with my siblings with nothing to eat. Peanut butter and jelly was one of our staple "poor" foods. Except, we didn't always have bread. We'd eat peanut butter and jelly out the bowl! Other times, we just had bread. By the time I was ten years old, we had moved to Milwaukee, got put out of our home and had to move into a shelter. We were homeless.

This program is not some measure of pity on our part or some desperate attempt for attention. This program is something I wish I had when I was in the same position as many of these people. With the COVID-19 crisis, it is not far fetched for any of us to need a service such as this. Not only are people homeless, but many people now, having lost their jobs and benefits, are also hungry even if they aren't on the streets. It is not only my honor to serve this community, but it is also my responsibility.

Stacey Yecheilyah Newson
Vice President, CO-Founder,
Heart of the Streets, Non-Profit, Inc

We only distribute the best goods. With over ten years of Non-Profit experience and more than five years of hands-on experience servicing the inner-city, Heart of the Streets is committed to reaching the people's heart.  We strive to do our part to provide access to some of our people's most basic needs.

We are not only a food program, but we also give away clothing and hygiene products. Since COVID, we have collaborated with shelters and community organizations to aid in delivering items safely.

If you'd like to make a non-monetary donation please visit the donation page here and complete the non-monetary donation form.

Clothing and Hygiene

Atlanta Community Food Bank Covid-19 Pandemic Related Statistics

  • The Food Bank has seen a 300% increase in inquiries from people seeking food assistance.
  • Due to increased demand related to the economic effects of the covid-19 pandemic, the Food Bank is distributing between 30% & 40% more food each week than the same period one year ago.
  • Mobile pantries: 4.1 million pounds of food was distributed via special COVID-19 mobile pantries.
  • Since May, the Food Bank has received 11.4 Million lbs. of fresh food, including dairy, produce and proteins, from the USDA’s Farm to Food Bank program.


The Truth About "One of the Most Neediest Cities in America"

Atlanta is ranked No. 4 in “Most Neediest Cities.” 


Southern Hollywood, they call it. A place where a simple trip to the Greenbriar Mall and you can run into your favorite celebrity. A place where people flock to jump-start their businesses. People think if they move here, someone will put them on the map. ATL’s got one heck of a reputation, but there’s a dark side to the city you won’t see on TMZ, or your favorite rapper’s Instagram feed.


“There aren’t enough beds in the city for the amount of people in the city,” Rachel Reynolds with Atlanta Mission told The Atlanta Journal-Constitution. (Stevens, 2018)


Since 2015, the homeless population has dropped 29 percent, data shows. It appears the city is combating the problem and getting people off the streets, but the people compiling this data have not been in the streets. They have not searched the Viaducts or underpasses of downtown ATL, and they have not been to the shelters that are packed to capacity to the extent they must turn people away daily. Heart of the Streets Inc hopes to help to shoulder this burden. 


Stevens, A. (2018) The Atlanta Journal-Constitution. Homeless population drops in Atlanta, but families may get overlooked. Retrieved from


Parker, N. (2017). High homeless population makes Atlanta one of the neediest cities in America. Retrieved from

"Statistics on the homeless in America are sobering. More than half a million people currently meet the definition of homeless in our country, and of those — 7,000 live in Atlanta. You might already be familiar with these statistics, but what you might not realize is that":


  • Nationwide, 8 percent of homeless people are military veterans.
  • America’s youth accounts for 50,000 of its homeless.
  • Over 200,000 of America’s homeless are families with children.


Source: The Atlanta Mission: Hidden Homeless